Bitcoin (BTC) is currently under consideration by Emirates NBD, one of the largest banks in the United Arab Emirates (UAE). This news emerges at a time when conventional financial institutions in the UAE are showing increased interest in investing in digital currencies, which may mark the beginning of the acceptance of cryptocurrencies by conventional financial institutions in the country.
On February 24, 2026, Maurice Gravier, the Group Chief Investment Officer (CIO) of Emirates NBD, stated in an interview with CNBC, referring to “digital gold,” that they are looking to explore opportunities to incorporate Bitcoin into their system, taking into account the investment opportunities that BTC offers.
However, at the same time, Gravier has also mentioned that “in a volatility environment like the current one, it is challenging to value Bitcoin fairly.” This implies that the actual value of Bitcoin is difficult to assess because of its volatile nature.
He also pointed out that the image of Bitcoin has changed. While it was first recognized as an alternative currency, the role of the digital currency as a store of value has become more significant. It is increasingly seen as a way to protect against economic uncertainty and as a way to maintain and store value.
Also Read | Ethereum’s (ETH) Brutal 37% Crash, 10% Rebound Ahead
The comments of Emirates NBD are particularly worthy of note as they reflect a significant shift in the overall landscape of the Middle East’s financial sector. The banks of the Middle East are conservative in nature but are seriously considering cryptocurrency as part of their diversified investment portfolio.
It is noteworthy that the UAE seeks to be an international center for digital finance, and its consideration of Bitcoin investments by Emirates NBD seems to be part of this plan.
If the bank were to go ahead with the investments, it would likely prompt other financial institutions in the region to consider investing in cryptocurrency too.
As the global interest in Bitcoin grows, the potential entry of Emirates NBD into the market is a clear indication of the role that Bitcoin plays in the traditional banking and investment sector.
Also Read | Bhutan’s Gelephu Mindfulness City Teams With Nansen for Onchain Data
