Bitcoin is moving into mainstream banking in small, steady steps. What once seemed unlikely is becoming routine as traditional banks test ways to hold, trade, or lend against Bitcoin. Reports say a sizable slice of the biggest US banks are now planning real customer offerings.
A study conducted by Bitcoin financial services firm River shows about 60% of the top 25 US banks are at some stage of building Bitcoin services, from custody to trading and client-facing products. This shift is not just talk; it shows up in boardroom plans and pilot projects across several large lenders.
For years, many banks kept their distance. But change came fast after clearer rules and big exchange-traded funds put Bitcoin on more mainstream radars. Spot ETF approvals and rising demand from big investors nudged banks to revisit their stance and to test practical, compliant ways to serve customers interested in digital assets.
60% of the top US banks are into bitcoin. pic.twitter.com/AqceDDfjDP
— River (@River) January 26, 2026
Some major names are already on the record with pilot projects or new services. Reports mention that JPMorgan Chase is looking at crypto trading, Wells Fargo has rolled out credit and custody-linked offerings to institutional clients, and Citigroup is exploring custody and payments tied to tokenized assets. Those moves signal a shift from theory to products customers can use.
How This Changes The Picture For ClientsCustomers could get simpler access to Bitcoin without needing separate crypto accounts. That means an investor might see Bitcoin as another line on a bank statement, with custody and reporting wrapped into services they already use. Some banks plan to partner with specialists to avoid taking on all the technical work themselves, keeping risk and compliance squarely in focus.
Regulatory moves earlier in the year reopened options that were closed when tight capital rules made custody costly. Reports note that a change in guidance helped some banks resume or rethink custody services, and that the current political climate under US President Donald Trump has been described as more favorable to broader crypto adoption. These shifts are nudging banks to act where they had hesitated.
Expect more pilot announcements and a slow roll of services into client offerings. Not every bank will move at the same speed. Some will stay cautious, others will move sooner. The practical test will be whether banks can offer secure custody, clear accounting, and easy reporting without taking on outsized risk.
Featured image from Pexels, chart from TradingView
Also read: US Marshals Probe Allegations of $40M Seized Crypto Theft
