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Bybit announced a promotional initiative allowing its users to trade stocks and indices with zero fees. This move is part of Bybit’s attempt to connect cryptocurrency and traditional finance markets on their new TradFi platform debuting in 2025.

Key stakeholders, including CEO Ben Zhou, are steering this initiative, aiming to eliminate barriers between crypto and traditional finance. The new TradFi platform integrates both markets, providing opportunities for Bybit’s global user base to diversify assets. Zhou stated, “Investors are looking for opportunities, and some legacy barriers between emerging and traditional financial markets are only artificial. Bybit TradFi represents our commitment to breaking down these walls.”

Bybit’s zero-fee promotion intends to attract crypto-native traders to traditional financial assets. Users can access indices trading with 0% fees and a 50% reduction on stock CFDs, broadening the trading scope within their ecosystem.

Regulatory licenses in Mauritius and Austria ensure compliance, paving the way for expansion in several jurisdictions. Historical data from past exchange attempts shows mixed reactions but underscores potential integration benefits across financial markets.

Unlike Binance or FTX, which offered tokenized assets, Bybit’s direct integration of TradFi assets differentiates its approach. The non-tokenized offerings aim to bypass regulatory complexities, leveraging a regulatory-first stance.

Experts suggest Bybit’s regulatory frameworks globally enable seamless market expansion. The use of USDT in TradFi may shift capital within wallets, yet larger impacts on crypto ecosystems remain uncertain based on historical trends.