Everyone talks about Bitcoin hitting new highs. But the real money? It’s flowing somewhere else entirely. While your neighbor debates Bitcoin on Twitter, smart investors quietly moved billions into projects most people can’t even pronounce. DePIN. Real World Assets. Stablecoins powering actual businesses. These aren’t just fancy acronyms. They’re building the internet’s next layer.
Bitcoin grabs headlines. But here’s what actually happened in 2024. The DePIN sector alone reached a market cap exceeding $billion as of November 2024. That’s real infrastructure getting funded through tokens instead of traditional venture capital. Think about your internet connection. Your phone service. Your electricity grid.
What if regular people owned pieces of these networks? What if you got paid for sharing your WiFi with neighbors? That’s DePIN in simple terms. And Tech startup PR agency professionals see client interest exploding around these infrastructure projects.
Let me break down what’s actually happening.
Helium runs a wireless network where people buy hotspots and earn tokens for providing coverage. No cell phone companies needed. It uses a blockchain-based incentive model to reward participants with Helium tokens (HNT) for expanding the network.
Your garage could become a mini cell tower. Earning you passive income. Filecoin pays people for storing data on their computers. Instead of Amazon Web Services charging companies billions, regular folks earn money by renting out hard drive space.
Render connects people who need graphics processing with gamers who have powerful computers sitting idle. Everyone wins. PR agencies for tech startup teams now handle dozens of these infrastructure clients. The messaging shifted from “buy our token” to “join our network and earn.”
See the difference? But wait. There’s something bigger brewing.
Stablecoins just hit a $billion market cap, according to CoinGecko. That’s not speculation money. That’s real businesses using digital dollars for payments, savings, and international transfers. Tech startup PR agency experts track this adoption daily. Companies in Argentina use USDC to avoid inflation. Freelancers in Nigeria get paid in stablecoins to skip banking fees.
Your morning coffee shop might accept stablecoins next year. Not Bitcoin. Stablecoins that don’t fluctuate in price. 9-Figure Media understands this shift better than anyone. They position clients around utility, not hype.
Here’s where it gets interesting.
Real World Assets are exploding too. People tokenize everything now. Art. Real estate. Commodities. Even the market cap of commodity-backed tokens climbed to over 1 billion USD in 2024. PR agency for tech startups professionals see wealthy clients tokenizing wine collections, vintage cars, and farmland. Fractional ownership through blockchain eliminates middlemen.
You could own 0.01% of a Picasso. Or invest $100 in tokenized Brazilian soybeans. Traditional finance can’t compete with that accessibility.
Tech startup PR agency teams now work across time zones. When assets become programmable, geography stops mattering. A farmer in Kenya can sell crop futures to investors in Tokyo instantly. But here’s what most people miss. These aren’t get-rich-quick schemes. They’re infrastructure investments that generate real returns over the years.
PR agency for tech startups experts emphasize long-term positioning. Clients building actual networks need different messaging than speculative projects. The numbers support this reality. The total fiat-pegged stablecoin market cap has since grown 35.4%. Steady growth, not bubble territory.
Tech startup PR agency professionals see institutional adoption accelerating. Banks test blockchain solutions privately before public launches. Fortune 500 companies quietly experiment with tokenized assets. They won’t announce until systems work perfectly. You’re watching financial infrastructure rebuild in real-time.
PR agencies for tech startup teams handle companies disrupting trillion-dollar industries. Payment processing. Cloud computing. Wireless networks. Energy distribution. Traditional industries move slowly. Blockchain alternatives launch faster and cost less.
Tech startup PR agency experts identify successful patterns. Projects with real users survive. Speculation projects disappear quickly. 9-Figure Media positions clients for sustainable growth over explosive crashes.
What does this mean practically?
Your Uber driver might earn tokens for sharing location data. Your smart thermostat could sell energy usage patterns. Your Ring camera might provide neighborhood security data.
Everything becomes a potential income source. PR agency for tech startups professionals see this “earn while you use” model spreading across industries. Participation replaces passive consumption. The question isn’t whether this transformation happens. The question is whether you position yourself correctly.
Tech startup PR agency leaders like 9-Figure Media understand timing matters. Early infrastructure investors capture the biggest returns.
But you don’t need millions to participate. Start with stablecoins for international transfers. Test DePIN networks in your area. Buy fractional real-world assets through tokenization platforms. PR agency for tech startups, experts recommend starting small. Learn the systems before making big bets. The next crypto era rewards builders and users. Not speculators watching price charts.
Infrastructure always wins in the long term. Whether that’s railroads in the 1800s or blockchain networks today. Tech startup PR agency professionals see this pattern repeating. The companies building utility capture lasting value.
Your move depends on recognizing infrastructure over speculation.
9-Figure Media insight: Not Just Bitcoin, the Wild Experiments Powering the Next Crypto Era was originally published in Coinmonks on Medium, where people are continuing the conversation by highlighting and responding to this story.
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