In a CNBC appearance, he stressed that while Strategy will keep building its position, Bitcoin is meant to be broadly held. Owning a few percentage points of the global supply—perhaps 3–7%—would already be “significant,” he said.
Corporate treasuries are increasingly joining that race. More than 160 firms now hold Bitcoin, with public companies alone accounting for nearly one million coins, or 4.5% of all that will ever exist. Saylor believes this “treasury movement” reflects Bitcoin’s role in replacing traditional stores of value such as gold, property, or private equity.
He also argued that the rules of conventional finance are pushing corporations toward Bitcoin. US regulations prevent tech giants like Apple and Microsoft from buying broad stock indexes or one another’s shares, leaving few options for capital allocation. Bitcoin, he said, fills that gap.
At the same time, Strategy is expanding beyond direct holdings. The company has completed four IPOs this year, including its “Stretch” offering, which raised $2.5 billion. The product packages Bitcoin into securities tailored for institutional buyers, smoothing out volatility while preserving exposure.
For Saylor, Bitcoin is still the endgame—but not one any single company should dominate. “We don’t want all of it,” he remarked. “We want our piece, and everyone else should too.”
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