$LINK : Access To The Real World

27-Aug-2025 Medium » Coinmonks

$LINK : Access To The Real World

Today, let’s continue our dive into tokens I think are worth looking into. We already did it for $IO, $AAVE, and $HYPE, now let’s look at $LINK, the token behind the Chainlink project !

What is Chainlink

Chainlink is much more than a regular crypto project built on Ethereum. It connects blockchains to real-world data and systems, powering smart contracts with reliable information like prices and reserve balances.

This makes DeFi, cross-chain applications, and automation secure and usable at scale.

In numbers, Chainlink secures around $93 billion across 452 protocols, holding over 67% of the total oracle market.

Source: Chainlink Today

The Real World Asset Narrative

The tokenization of real-world assets (RWA) such as bonds, stocks, and even currencies is expanding every day. Major players are getting involved, such as BlackRock, the largest asset manager in the world, and even the European Union with their plans for a CBDC.

Chainlink is at the center of tokenization, where its technology is indispensable to bring real-world information onto blockchains. And this isn’t just theory but backed by real partnerships:

  • Swift: For those who don’t know, Swift is the global standard for financial messaging. It connects 11,000+ banks and institutions across 200+ countries. Every time you make a cross-border transfer, chances are Swift is the network moving the information.
  • UBS Asset Management: The investment arm of UBS Group AG, a Swiss multinational bank and one of the world’s largest wealth managers ($1.6 trillion AUM).

These are just a couple of examples, but there are many more partnerships across both Web2 and Web3.

$LINK

As a disclaimer, I personally hold $LINK in my portfolio and I’ll share why I think it’s a strong investment. I’ll stay as neutral as possible in my explanation.

When we invest in a token, the first reason is of course to make a return on investment.

At the time of writing, $LINK has a market cap of $16 billion.

Source: Coingecko

It’s the 9th largest token by market cap, excluding stablecoins and pegged assets.

Usually, the bigger the market cap, the lower the risk but also the lower the potential rewards, because it requires massive inflows/outflows to move the price. However, high-cap tokens can still deliver strong performances just look at $ETH (x4.5) or $BTC (x7) since the last bear market.

For this reason, I believe $LINK can still provide solid returns, especially if we enter a strong altseason.

Another key point is diversification. It’s always better to hold different “types” of tokens. For example, if you only hold memecoins, you’ll do well if there’s a memecoin season, but once the momentum fades, so does the performance.

What I like with $LINK is the direct exposure to the RWA narrative I mentioned before, while also being an ERC-20 token on Ethereum, giving exposure to the entire Ethereum ecosystem.

Another important factor is Sergey Nazarov, the CEO of Chainlink, who was recently present at a crypto summit in the White House. This fueled speculation about the role that Chainlink could play in the blockchain adoption race supported by the Trump administration.

Finally, one of the strongest bullish signals is the recently announced buyback program:

“The Chainlink Reserve is designed to support the long-term growth and sustainability of the Chainlink Network by accumulating LINK tokens using off-chain revenue from large enterprises adopting the Chainlink standard, and from on-chain service usage.”

One of the major drawbacks of $LINK was the perceived lack of utility. But with this program, a portion of the large revenues Chainlink earns from both on-chain and off-chain partnerships goes directly into buying back $LINK to hold for many years.

Currently, the buyback is happening every Thursday at a pace of $1 million worth of LINK, and it’s fully transparent on-chain.

This is a huge positive for long-term growth and also fuels short-term speculation.

However, there are still disadvantages with $LINK, such as the relatively high inflation rate (around 15% per year) and the fact that the circulating supply is still far from the total supply. This means inflation will remain high for a long time.

Conclusion

I believe that $LINK deserves a place in your portfolio, due to the unique position of the project and the narrative it drives. It combines exposure to DeFi, RWA, and Ethereum, while being backed by real partnerships with some of the biggest players in global finance.

However, it’s always important to do your own research before investing in crypto, as the market is known to be highly volatile.

As always, thank you for reading !

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Disclaimer: This is not financial advice, you need to do your own research !


$LINK : Access To The Real World was originally published in Coinmonks on Medium, where people are continuing the conversation by highlighting and responding to this story.

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