On the Beach Group plc has commenced a share buyback programme for up to £25 million after reporting a third consecutive year of record growth.
Group total transaction value for the financial year ending 30th September 2025 was £1.23 billion, representing an increase of 11% on last year, while summer 2025 bookings were 12% ahead of last year, significantly ahead of the package holiday market.
Winter 2025 bookings are ahead of last year’s record at 12%.
The board has determined that sufficient surplus cash exists to commence the share buyback, building on the £30m already returned to shareholders through share buybacks and dividends in FY25.
It has also decided to wind down its B2B segment, trading as Classic Collection, which made a small loss in the year. It will focus on the higher growth potential of the B2C business, trading as On the Beach.
The group ends the year debt free and with a strong cash position of £90m, having completed a refinancing with Lloyds, NatWest and HSBC – entering a new four-year credit facility of £120m with an accordion of £30m.
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“Our core B2C business has again outperformed the market, underpinned by the group’s asset-light, cash-generative model and balance sheet strength,” said CEO Shaun Morton.
“The team has had a busy year, with 155 cities now on our website and a presence developed in the Republic of Ireland. Both exciting workstreams have landed well with our customers and we look forward to expanding the offer in FY26.
“The board and management team remain focused on delivering the group’s medium-term ambition of TTV of £2.5bn, EBITDA of £100m and adjusted PBT of £85m and I look forward to updating further at our final results in December.”
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