Binance founder Changpeng Zhao has sparked widespread speculation about his potential return after changing his X profile description. The former CEO updated his bio from “ex-@binance” to “@binance” in what many see as a telling signal.
The profile change comes nearly two years after Zhao stepped down as CEO in November 2023. He resigned as part of a $4.3 billion settlement with U.S. regulators over anti-money laundering violations.
BNB token responded immediately to the news with a 5% price surge. The cryptocurrency reached a new all-time high above $960 despite broader market consolidation.
Trading volumes for BNB jumped 37.3% to $3.31 billion in the 24 hours following the news. Futures open interest also climbed 10.5% to more than $1.83 billion according to Coinglass data.
The timing of Zhao’s profile update coincides with reports about Binance’s regulatory situation. The exchange is reportedly close to reaching a deal with the U.S. Department of Justice to remove compliance oversight requirements.
Despite the speculation, legal restrictions prevent Zhao from formally returning to manage Binance. His plea agreement with U.S. authorities permanently bars him from managing or operating the exchange.
The restrictions include holding executive positions or engaging in day-to-day decision-making. However, Zhao remains a majority shareholder with voting rights that allow indirect influence over governance matters.
Richard Teng currently serves as Binance CEO after taking over from Zhao. The leadership transition occurred as part of the 2023 settlement agreement with regulators.
Zhao has previously stated he does not plan to return as CEO. Any potential return would likely involve a non-executive advisory role or board membership that complies with legal restrictions.
The strong market reaction to a simple profile change demonstrates Zhao’s continued influence on Binance’s brand. Many investors and traders still associate the exchange’s rapid growth with his leadership.
Market analysts noted that symbolic gestures from influential crypto figures often trigger trading activity. Zhao remains one of the most recognized voices in the cryptocurrency industry despite stepping back from operations.
The BNB price movement suggests traders may be pricing in increased involvement from the founder. Some market observers believe relaxed DOJ oversight could create opportunities for Zhao to take a more public role.
Crypto journalist Wu Blockchain first reported the profile change that triggered the speculation. The observation quickly spread across social media platforms and trading communities.
Binance continues working to strengthen compliance and adapt to changing regulatory requirements. The exchange has been rebuilding relationships with regulators since the 2023 settlement.
The profile update represents the first time return rumors have surfaced since Binance resolved its major legal issues in May 2025. Market participants will watch for further signals from Zhao or formal company announcements.
The post Binance Founder CZ Profile Change Sparks Return Rumors as BNB Hits New High appeared first on CoinCentral.
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