MicroStrategy has reached a new milestone in corporate Bitcoin adoption, with its holdings now worth more than $73 billion. The business intelligence company announced its latest purchase of 525 Bitcoin for approximately $60 million.
Strategy has acquired 525 BTC for ~$60.2 million at ~$114,562 per bitcoin and has achieved BTC Yield of 25.9% YTD 2025. As of 9/14/2025, we hodl 638,985 $BTC acquired for ~$47.23 billion at ~$73,913 per bitcoin. $MSTR $STRC $STRK $STRF $STRD https://t.co/DiMeJVmEVD
— Michael Saylor (@saylor) September 15, 2025
The company’s total Bitcoin position now stands at 638,985 BTC. Executive Chairman Michael Saylor reported the purchase at an average price of $114,562 per coin through the company’s ongoing treasury strategy.
This latest acquisition continues MicroStrategy’s Bitcoin accumulation program that began in August 2020. The company made its first Bitcoin investment with $250 million and has since become the largest corporate holder of the cryptocurrency.
The strategy has translated into strong stock performance for investors. MicroStrategy’s shares have delivered 91% annualized returns during what Saylor calls the “Bitcoin Standard Era.”
These returns place MicroStrategy ahead of several technology giants. Nvidia, known for its AI chip dominance, posted 72% annual returns. Tesla reported 32% returns over the same period.
Other members of the so-called Magnificent Seven posted lower figures. Alphabet recorded 26% returns while Meta achieved 23%. Apple, Microsoft, and Amazon produced even smaller gains.
The company’s open interest to market cap ratio reached 100.5%. This metric far exceeds Tesla’s 26% and surpasses all other Magnificent Seven companies.
MicroStrategy’s stock price has risen more than 140% over the past year. Shares traded at $324.05 at the time of recent reports.
Despite this performance, the company remains excluded from the S&P 500 index. This exclusion persists even as MicroStrategy outperforms many established technology leaders.
MicroStrategy has developed multiple funding mechanisms to support its Bitcoin buying program. The company raises capital through MSTR share sales and preferred stock offerings.
These preferred shares include instruments labeled STRF, STRK, STRD, and STRC. Each offers different dividend rates, conversion options, and risk profiles for investors.
The company’s average Bitcoin acquisition cost stands at $73,880 per coin. Total spending on Bitcoin purchases has reached $47.2 billion including fees and expenses.
Recent data shows MicroStrategy purchased an additional 1,955 BTC worth $217.4 million. The average purchase price for this transaction was $111,196 per Bitcoin.
The funding approach allows MicroStrategy to continue accumulating Bitcoin without depleting cash reserves. This strategy has enabled consistent purchases across different market conditions.
Industry analyst Thomas Lee from Fundstrat described MicroStrategy as a “granny shot ETF.” He views the company as offering straightforward Bitcoin exposure through traditional stock markets.
Corporate Bitcoin adoption has expanded beyond MicroStrategy. The top 100 public companies now control 1,009,202 BTC valued at over $117 billion.
Other companies have increased their Bitcoin holdings recently. Gemini added 1,191 BTC while Singapore-based Bitdeer purchased 333.5 BTC during the past week.
The post Strategy Bitcoin Holdings Reach $73 Billion as Stock Outperforms Tech Giants appeared first on CoinCentral.
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