Strategy (MSTR) Stock Keeps Buying Bitcoin Even as Price Falls Below Cost

23-Mar-2026 CoinCentral

TLDR

  • Strategy bought 1,031 BTC last week for $76.6 million, at $74,326 per coin
  • This was a sharp drop from the $1 billion-plus purchases made in each of the two prior weeks
  • Total holdings now stand at 762,099 BTC, bought for roughly $57.69 billion in total
  • The average purchase price across all holdings is $75,694 per coin — above bitcoin’s current price of ~$70,000
  • The latest buy was funded entirely through common stock sales

Michael Saylor’s Strategy is still buying bitcoin — just not at the pace it set recently.

Last week, the company picked up 1,031 BTC for $76.6 million, working out to an average of $74,326 per coin. That’s a big step down from the $1 billion-plus weekly purchases the firm made in the two weeks prior.

Those larger buys were funded through the issuance of STRC preferred stock. This latest purchase was funded entirely through common stock sales, according to a Monday SEC filing.


MSTR Stock Card
Strategy Inc, MSTR

Strategy now holds 762,099 BTC in total, acquired for approximately $57.69 billion at an average cost of $75,694 per coin.

Bitcoin is currently trading around $70,000, meaning the average cost basis sits above the current market price.

A Smaller Week, But Still Buying

The scale of last week’s purchase was modest by Strategy’s recent standards. The firm has been on an aggressive accumulation run, and 1,031 Bitcoin is a fraction of what it added in previous weeks.

That said, the company has not paused its buying. Every week this year, Strategy has added to its position regardless of price.

MSTR stock was up 1.7% in premarket trading on Monday following the announcement.

The company remains the largest corporate holder of bitcoin by a wide margin.

What the Numbers Look Like

762,099 BTC is a lot of bitcoin. At current prices near $70,000, that stash is worth roughly $53.3 billion.

The total cost to build that position sits at $57.69 billion, putting Strategy underwater on paper at today’s prices.

The gap between the average buy price of $75,694 and the current spot price of ~$70,000 is around $5,700 per coin.

Strategy has been adding BTC consistently since 2020, and its cost basis has shifted higher as it bought more aggressively at elevated prices in late 2024 and into 2025.

The latest 1,031 BTC purchase, while smaller, keeps the streak intact.

As of March 22, 2026, Strategy’s total bitcoin holdings stand at 762,099 BTC, acquired at an aggregate cost of approximately $57.69 billion.

The post Strategy (MSTR) Stock Keeps Buying Bitcoin Even as Price Falls Below Cost appeared first on CoinCentral.

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