TL;DR
Strategy expanded its preferred STRC share offering to raise approximately $2.474 billion intended to strengthen its Bitcoin treasury.
The company increased the issuance from five million to over 28 million shares, each priced at $90 — a 10% discount from the initial $100. This round adds to the previous three placements — STRK, STRD, and STRF — and offers a variable monthly dividend starting at 9%.
The company has so far accumulated around 607,770 BTC, currently valued at over $70 billion. After a three-month pause, it resumed purchases on July 14 with a $472 million investment, followed by another $740 million a few days later. With these acquisitions, Strategy controls close to 2.9% of Bitcoin’s total supply, capped at 21 million units.
Michael Saylor began this buying policy in 2020 to boost shareholder returns. His discipline inspired other companies to add cryptocurrencies to their balance sheets. At least 159 public firms now hold Bitcoin reserves. Some, like SharpLink Gaming and BitMine Immersion Technologies, have also built up treasuries in Ethereum and Solana.
As for its performance in the stock market, Strategy’s (MSTR) shares fell 2% today, mirroring Bitcoin’s dip, which is trading around $115,655. Last week, MSTR reached an all-time high of $455.90 per share, though it now sits near $406.49.
The STRC expansion will boost the company’s ability to maintain a strong balance sheet. The funds raised will allow for continued Bitcoin acquisitions without relying on debt. The discounted issuance price and attractive dividend may appeal to investors seeking steady income without missing crypto’s upside potential.
Strategy follows a systematic approach: it assesses each purchase based on market price and macroeconomic conditions. This method avoids impulsive buying during volatile peaks and protects accumulated value. The result is a growing reserve that improves with every preferred share issuance.
Strategy remains focused on gradually increasing its Bitcoin position. Support from specialized investors has been key in proving there’s confidence in its model
