Uber Stock: CEO and COO Buy $15 Million in Shares on the Dip

TLDR

• Uber COO Andrew Macdonald bought 70,000 shares for ~$5.3 million at an average price of $75.83
• CEO Dara Khosrowshahi bought 141,000 shares for ~$10 million at an average price of ~$70.96
• UBER stock was trading around $70.78, down 0.42% on September 10
• The COO’s purchase was the largest single insider buy at Uber in the past 12 months
• Over the last year, Uber insiders have bought $6.9 million worth of stock versus $519k sold

Uber’s top two executives just put serious money where their mouths are. On September 10, 2026, CEO Dara Khosrowshahi purchased 141,000 shares of UBER stock for approximately $10 million, paying between $70.73 and $71.18 per share. A day earlier, President and COO Andrew Macdonald spent $5.3 million on 70,000 shares at an average price of $75.83.

That’s around $15 million in combined open-market purchases by the two men running the company.

UBER was trading at $70.78 on September 10, down 0.42% on the day. The stock had already dropped around 3.5% earlier in the week, putting it well below where Macdonald made his purchase.

Uber Technologies, Inc., UBER

That means the COO bought above the current price, which is a detail worth paying attention to.

Biggest Insider Buy in 12 Months

Macdonald’s $5.3 million purchase is the largest single insider buy at Uber over the past year. His stake in the company increased by 20% as a result of the transaction.

Following Khosrowshahi’s purchase, the CEO now directly holds 1,367,100 shares of Uber common stock.

Over the last 12 months, Uber insiders have bought a combined $6.9 million worth of stock and sold just $519,000. The buying has clearly outpaced the selling.

Insider ownership currently sits at around 0.2% of the company, valued at approximately $269 million based on the current share price.

Context: Layoffs and Autonomous Vehicles

Uber is navigating a period of change. The company has been cutting jobs while also pushing further into autonomous vehicle partnerships. Both executives are buying into that transition with real money.

Insider buying doesn’t guarantee a stock will go up. Executives get it wrong too.

But a combined $15 million in open-market purchases, from the CEO and COO at the same time, isn’t something the market tends to ignore.

Analyst sentiment currently sits at a sell rating on UBER, with revenue growth running at 9.1% year over year.

Khosrowshahi’s 141,000-share purchase was filed with the U.S. Securities and Exchange Commission via a Form 4 on September 10, 2026.

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