TL;DR:
Open-source cryptography company Zama has just released the ZAMA token launch. By doing so, it establishes itself as the new privacy standard for the onchain ecosystem. This achievement follows a successful public auction in which more than $121 million was protected using homomorphic encryption.
We are looking at the first production-scale implementation of FHE (Fully Homomorphic Encryption) technology on the Ethereum mainnet. Through this breakthrough, Zama succeeds in eliminating the historic gap between public transparency and financial confidentiality in crypto markets.
As of now, the token is operational and available for trading on global platforms. It has already been confirmed that listings on top-tier centralized exchanges, including Coinbase and Binance, will begin progressively throughout the day.

Alongside the ZAMA token launch, the company introduced an innovative metric called Total Value Shielded (TVS). This concept seeks to measure the economic value maintained confidentially onchain, serving as a privacy-focused alternative to the traditional Total Value Locked (TVL) used in decentralized finance.
During the Dutch-style auction, more than 11,000 participants utilized Zama’s technology to hide their bidding strategies. As a result, the protocol demonstrated that it is possible to conduct massive token sales without publicly exposing the individual financial data of investors.
The company indicated that this launch is only the beginning of Zama’s “HTTPZ” vision, which aims to make encrypted computation a default feature on the blockchain. In this way, the firm seeks to emulate the HTTPS standard that transformed web traffic security decades ago.
In summary, the ZAMA token launch not only provides liquidity to the market but also validates a critical infrastructure for the future of Web3. Now, the industry is closely watching how this homomorphic encryption technology scales to be adopted by other protocols and developers.
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