Strategy Hits Record STRC Issuance Day, Funding an Estimated 1,420 BTC Buy

10-Mar-2026 Crypto Economy

TL;DR

  • Strategy sold roughly 2.4 million STRC shares in one day, funding an estimated purchase of 1,420 Bitcoin and setting a daily issuance record.
  • The company changed its ATM rules to let a second agent sell STRC before the open and after the close, expanding fundraising flexibility.
  • Recent filings showed about $378 million in STRC sales and a $1.3 billion Bitcoin purchase, signaling investor demand despite Bitcoin trading below cost.

Strategy delivered a milestone on Monday as its fastest STRC issuance day yet translated into an estimated 1,420 Bitcoin purchase in a session. The company sold roughly 2.4 million shares of its perpetual preferred equity, Stretch, through its at-the-market program. That estimated BTC haul surpassed the prior daily record of 1,069 Bitcoin. The move followed a rule adjustment that broadened how the securities can be sold, giving Strategy a route to raise capital tied directly to its treasury plan. The result was speed at larger scale.

Rule changes opened a wider funding window

The structure behind the jump matters because Strategy changed the mechanics of its ATM program before the record issuance arrived. The company said a second sales agent can now sell STRC before the US market opens and after it closes, easing the earlier limit that allowed only one agent per trading day. That adjustment may sound procedural, but it potentially creates more room to issue shares across more trading hours. For a company using multiple securities to finance Bitcoin purchases, the extra flexibility could make capital formation faster and more continuous when market conditions cooperate.

Strategy sold roughly 2.4 million STRC shares in one day, funding an estimated purchase of 1,420 Bitcoin and setting a daily issuance record.

STRC itself has become increasingly central because it now stands as one of the main engines of Strategy’s Bitcoin accumulation model. Launched in July 2025, Stretch is a variable-rate perpetual preferred stock that sits alongside other fundraising vehicles including STRD, STRF, STRK and common stock. Strategy says STRC pays monthly variable cash dividends, with the annualized rate for March set at 11.5%. That helps explain why observers see the updated sales structure as more than a technical change. It strengthens one of the company’s most active tools for converting investor demand into additional Bitcoin exposure.

The scale of recent fundraising underscores why investor appetite remains strong even below Strategy’s average Bitcoin cost basis. According to the report, last week’s estimate suggested STRC proceeds would support about 4,300 BTC, or roughly $303 million, in weekly buying. But actual reported activity came in higher, with Strategy disclosing around $378 million in STRC sales in its Monday SEC filing. The company also reported a $1.3 billion Bitcoin purchase, one of its largest on record, while common stock MSTR generated nearly $900 million in proceeds. Together, those figures point to accelerating financing momentum.

Also read: Strategy Logs Record STRC Sale, Buys 1,420 Bitcoin
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